Blog

Catch Kalika & Erika on EO24!

On November 17th GMT, get an all-access pass to content tailor-made for entrepreneurs during EO’s free annual 24-hour virtual learning event featuring talks with leading entrepreneurs across the globe! Register for free and participate at player.EO24.org. Kalika will be presenting at 7:45pm PST on November 16th. Erika will be presenting at 1:40pm PST on November 17th. […]

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ABA Women’s Entrepreneur Symposium

So thrilled to be part of the Asian Business Association (ABA) Women Entrepreneurs Symposium held at the  California Club, in Downtown Los Angeles. The highlight was meeting, sharing and being inspired by fellow incredible women entrepreneur panelists: Tina Aldatz, Founder of Savvy Travelers, Hannah An, Founder/CEO of The District by Hannah An and Ferial Moloo, of 365 Hangers.  Thank you for sharing heartfelt stories about their journey. Here are some […]

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Recap! LA Business Journal Women’s Summit

We had such an amazing time connecting with fellow women in business at the Los Angeles Business Journal Women’s Summit this week! Over 1000 women attended, with panels in the morning and awards in the afternoon (to some extremely inspiring women in our community!). Both of us had the opportunity to sit on the “There’s […]

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4 reasons why you shouldn’t DIY every part of your business, even if you’re bootstrapping

  This is the do-it- yourself era—the age of DIY. From home improvement to starting a business, there’s a way to do just about anything on your own and from scratch. Not only is DIY fun, but it results in a product that’s uniquely yours. The best part? It usually costs significantly less to create […]

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How Your Gender May Be Holding Back Your Brand

Ladies: stop making these three mistakes on social media. Now. I have been advising and working with female entrepreneurs for over 15 years through my branding business, and there are three major obstacles that I see time and time again that hold us back… mainly because, well, we’re women. And by this I mean to say, […]

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Reading List: Become The Ultimate Brand Boss

TIME TO GET INSPIRED. Inspiration and knowledge can come from an array of sources like taking classes, traveling, and meeting new people. One way we love to expand our own knowledge about business and entrepreneurship is by reading tips from experts. Our list of must-reads covers topics like the importance of branding, why some companies […]

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PROFILE PICS How To Work With A Photographer

To effectively promote your company and your brand, it’s often necessary to have professional shots of…YOU (cue panic attack!). In this instance, a professional photographer can help immensely to guide you through this new and nerve-wracking experience. But coordinating your first photo shoot can be overwhelming and frankly, terrifying for many. Here are a few tips to set […]

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READING LIST Best Biz Books

With all the books out there these days, it’s tough to know which to actually spend your valuable time reading. Enter the “100 Best Business Books ” list compiled by Jurgen Appelo, a speaker, author, and leader of the global business network Happy Melly. I’m starting with these four: ———- Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert […]

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LEADERSHIP SERIES The 4 Types of Team Members

New Column! I have been very fortunate thus far to benefit from various professional trainings throughout my career, as well as volunteer service with the Junior League that has exposed me to seasoned leaders with vast knowledge on the subject of leadership. Last year, I myself was tasked with creating and facilitating my very own 3-session leadership training (daunting, but fun!). So […]

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BRANDING Quick Tips

#1: Find Your Own Unique Brand Style Create an inspiration board to use as a ruler by which to build & measure your look & feel.   #2: Deliver a Consistent Stylistic Message Find a muse (or two or three). Ask yourself, “What would [insert muse here] do?”   #3: Build Brand Name Recognition Make […]

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